Build, engage and delight your audience.
Social media is pretty congested. Here, you’re not just competing against the usual suspects, but with anyone who wants to run an ad. You need to focus your energies in the right places and have a strategy that makes you stand apart from the rest...that’s where we come in.
Contrary to popular opinion, you don’t have to be on social media. We know, we’re a social agency (amongst other things) saying you don’t have to use it, but it’s true. It’s a popular misconception that any type of business can get results through social, it’s why we always suggest focussing efforts on the channels that play to your strengths and ditch those that are unproductive.
Good for most businesses
Best for business to business
Good for products and visual services
Great for real-time communication
Social media gives us the unique opportunity to do extremely targeted adverts - think “women between the age of 25-35 who live in Bournemouth, work in finance, like beauty products and are recently married”...it’s powerful. We can focus your budget on the people most likely to engage, and with Facebook remarketing and lookalike audiences, improve the targeting even further.
Social and content go hand-in-hand. An effective content marketing strategy will always include an element of social media - it’s the perfect channel to share the useful stuff that’s being produced.